LUWAI - Formations IA pour entreprises et dirigeants

AI for Marketing Webinar February 5th

February 8, 2026
1:05:01
Beginner
AI Framework2025AIAI ToolsAI for MarketingAnalytics

📌 SUMMARY: A practical deep dive into using AI for marketing in 2025. From content repurposing with Nano Banana Pro to trend research with deep research across ChatGPT, Claude, Gemini and Perplexity — plus a live build connecting Apify's YouTube scraper to Claude Code for real-time content analysis at scale. Includes demos of analytics dashboards, content management systems, and AI-powered YouTube workflows. ⏱️ TIMESTAMPS: 0:00 Introduction and agenda 0:42 Recap: AI for Sales (previous webinar) 1:08 Today's agenda: quick wins, live build, demos, Q&A 2:09 Tools for today: ChatGPT, Perplexity, Gemini, Claude 2:54 Advanced tools: Nano Banana Pro, Antigravity, Claude Code, Apify 4:30 The fundamental question: what is marketing in 2025? 5:04 AI-generated mind map of marketing disciplines 6:20 Four use cases for today 7:00 Why we skip AI content generation (ethical concerns) 9:01 Quick Win #1: Content Repurposing with Nano Banana Pro 10:03 Demo: Creating infographics from text 11:18 Repurposing case studies and success stories 12:06 Demo: Infographic from a customer success story 13:31 Nano Banana vs Nano Banana Pro (quality difference) 14:24 Branding infographics with your visual identity 15:03 Higgsfield: platform for image & video generation 16:09 Higgsfield pricing and Nano Banana Pro access 17:46 Educational content generation with Nano Banana Pro 19:31 Quick Win #2: Research & Trends with Deep Research 20:47 Privacy settings: disabling data retention on each platform 22:41 Deep Research demo across 4 AI tools simultaneously 26:19 Research output: trending content, keywords, creator tools 27:03 Live Build: Connecting Apify YouTube scraper to Claude Code 27:53 What is Apify? Platform of web scrapers 29:24 Using Apify for Instagram: finding influencers 30:00 YouTube scraper walkthrough ($5 per 1,000 videos) 33:04 Introduction to Claude Code 34:09 Live: scraping and analyzing 100 ChatGPT videos 37:30 Results: top videos, best video length, top channels 40:11 AI-generated dashboard from 100 videos 41:13 Analytics demo: YouTube & LinkedIn content management system 44:18 Deep analysis on personal video performance 48:46 YouTube upload workflow: Whisper transcription + timestamps 50:54 Can you create shorts from long videos? 51:31 Remotion for video format conversion 54:02 Lead magnets and assets: multiplying content with AI 55:49 Q&A begins 56:56 Why I use Claude Code as my main tool 57:45 Can Claude Code create N8N workflows? 58:45 Resource page and webinar library 1:04:22 Closing remarks 🔗 CONNECT WITH ME: 💼 LinkedIn: https://www.linkedin.com/in/miguel-torrez/ 🌐 Genial Agency: https://genial-agency.com 🇫🇷 Luwai (French): https://luwai.fr 👤 Personal: https://migueltorrez.ai 📅 Book a chat: https://cal.com/miguel-torrez 🛠️ TOOLS MENTIONED: • Claude Code (Anthropic): https://claude.ai/code • Antigravity (Google IDE): https://antigravity.dev • Nano Banana Pro (Image Gen): Built into Google Gemini • Gemini (Google): https://gemini.google.com • ChatGPT (OpenAI): https://chat.openai.com • Perplexity (Research): https://perplexity.ai • Apify (Web Scraping): https://apify.com • Higgsfield (Image/Video Gen): https://higgsfield.ai • Unipile (LinkedIn API): https://unipile.com • Remotion (Video Editing): https://remotion.dev • Notion (CRM/Database): https://notion.so • OpenAI Whisper (Transcription): https://platform.openai.com 💬 DROP A COMMENT: What marketing task takes you the most time right now? And have you tried using AI for content repurposing or trend research? Let me know below! #AI #AIforMarketing #ContentMarketing #NanoBananaPro #ClaudeCode #Apify #MarketingStrategy #ContentRepurposing #TrendResearch #Analytics #AITools #DigitalMarketing #2025

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